Tag Archives: foamex

Foamex Printing – Viable and Durable Marketing

If you are like me, you’ve likely been wondering about his Foamex and what is it used for.  Foamex is a foam board which features a high quality smooth finish.  Let’s dig further into the printing phenomenon and find out why so many businesses utilise it for their advertising.

Foamex refers to the plastic board fitted with self-adhesive vinyl.  It is the perfect product for your long term internal marketing and point of sale materials.  In addition, while suitable for long-term indoor use, Foamex printing is durable and is a viable option for outdoor use.

Foamex Printing Advantages

Foamex sign printing has become popular for many reasons.  Here are some important advantages to using this durable signage.

Easily Acquires Any Shape

Foamex has flexible attributes and can easily be bent.  In other words, if you require signage that is creative and needs to acquire a unique shape, it can accommodate your bespoke sign.

Foamex Is Economical

Marketing budgets are quite firm allowing little wiggle room for overspending.  The pricing of your marketing boards should accommodate budgetary constraints.  Other popular boards used for marketing such as Dibond, MDF, wood and others can be quite expensive.  Foamex boards cost less than these.  In addition, they can last for three to five years indoors.  Therefore, they are an affordable and cost-effective material to utilise for your advertising.

Easily Mountable

Installing Foamex sign boards is simple and hassle free.  Whether you are drilling holes, fixing to walls, utilising poles or Velcro, your Foamex will accommodate.  Therefore, there is no need for additional specific tooling to mount your sign.

Foamex Can Be Easily Cut

Customers are opting for the unique size and shape of Foamex board printing to suit their budget.  It is a versatile material that can be transformed easily into the desired shape or size.  Therefore, it is the smart choice for businesses that want a unique look to their boards.  Because of their versatility, their use remains cost-effective.

Weighs Less Than Other Signage

One of the reasons Foamex is so hassle free is their light weight.  Therefore, it is quite easy to transport and mount your sign.  If you are a travelling meal truck or cart, you can easily take down and reinstall wherever your location.  If you are a vendor selling items at conferences, you can transport your sign with little fuss to wherever your next destination is.

Quality of Foamex

Last but not least, it is top-notch in terms of quality.  Their distinguishable features include being fade-resistant and providing full-colour print.

Foamex Printing at Kaizen Print

Here at Kaizen Print Ireland, we specialise in large format printing.  Our Foamex Printing is one of our best printing options and one of our most popular advertising options.  It is your perfect long-term indoor advertising solution.

We print our Foamex using state of the art printers and the latest in UV ink technology.  Our 3mm Foamex can be printed in a single size up to 8 feet by 4 feet.  To get the most efficient use of these boards, it is best to keep within this goal.  Therefore, doing so will keep your costs down.

To ensure the highest quality finish, we print onto your choice of matt or gloss vinyl and professionally apply to the panel.

bespoke Foamex print marketing | Kaizen Print Dublin

Custom Shaped Foamex

Your marketing may call for some printing to wow your audience.  We offer you our Custom Shaped Foamex, which is ideal for your public relations shots.

We can make use of our specialist contour cutting service to give you a shape custom to your needs.  Mould into almost any shape you need!  We have previously printed megaphones and full-size celebrity cut outs.  In other words, pretty well much anything you can dream of.

In addition, we have printed flowers, custom logos and other intricate designs.  However, this service will require a bespoke quote so please get in touch with us to discuss your needs.

Table Plan Boards

The other option we provide is that of Mounted Table Plans.  These are printed in many sizes but most common at A2, A1 and A0.  Our table plans are extremely popular.  Therefore, they provide a whole new opportunity for presenting a seating plan to your wedding or event guests.  They are also printed on your choice of gloss or matt vinyl and applied to a 3mm Foamex panel.  In addition to looking vibrant, they are a rigid high quality finished product.

Get In Touch

Foamex is more common than you may think.  They are commonly used in fast casual restaurants and cafes as menu boards placed behind the counter.  They are inexpensive to produce and easy to replace.  Therefore, it is the perfect media for long-term signage.

At Kaizen Print Ireland, we have you covered for your Foamex printing needs.  We have done printing for companies in Dublin and throughout Ireland.  If you would like to discuss your ideas and needs for your business, please get in touch by email via our contact form or by calling us at +353 19 036119.

Our exhibition stands demand attention

We’re asked regularly to provide advice on how to best market businesses at exhibitions and events. These super competitive marketplaces have a captured audience, which on one hand is great. However hundreds of other businesses competing for the same business in an enclosed premises. Overall we need to step up our marketing if we want to sell our products or services. Obviously we’ll take somewhat about exhibition stands, but beyond this we need to think outside the box when it comes to our own efforts.

exhibition stands

With the majority of events providing a dedicated space for your business, it’s up to us to take ownership of that area. Utilising all available opportunities to engage prospects and to guide them to you is paramount. In an event with both plenty of customers and suppliers this can be a challenge. With this in mind, we’ve given our top tips to engage and convert customers to a sale.

  1. Dressing your area – this might sound like a basic action, but it’s often overlooked. In a standard 3m square exhibition area, we always recommend setting an exhibition stand as a back drop. These fit perfectly in the back of your area and frame the picture of what your potential customer sees.
  2. Create an engaging back drop on your exhibition stand – Remember these stands are to be viewed from afar. Create striking designs that will engage customers, but do not get bogged in the specific details of your products. Let your sales team interact with customers and do their job….selling.
  3. Provide giveaways – I don’t mean everyone should leave with a pen or a gift. A simple company brochure or leaflet will suffice. Make sure that everyone who visits your stand leaves with a take away item. They’re more likely to remember you and your company.
  4. Take Data (GDPR Compliant Data) – In recent times, many of us collected business cards in the same manner my friend Chris collects Pokemon (flat out). However with the advent of GDPR compliance, businesses need to be mindful of how data is collected, stored and used. You should always collecting data in a manner you can reuse, but doing so in a GDPR compliant manner.
  5. Let the sales team sell – I’ve been at many exhibitions and events where the sales team are bogged down with inane enquiries. Time wasters we call them. To over come this we always suggest some sort of pre-qualification of anyone looking to speak to the sales team. Using a gate-keeper sounds counterintuitive at a trade show. However by directing the right leads to the right people we can optimise our sales efficiency.

Media walls – the daddy of exhibition stands

We recommend a specific type of exhibition stand for clients. Media Walls or Fabric Banner Stands are different from traditional exhibition stands. Instead of multiple panels, a single fabric graphic is stretched over the media wall frame. This allows us to set up the stand quickly and easily. We can change the graphics also which allows us to use this stands for multiple campaigns with no major financial outlay.

Benefits of Media Walls

  • 2 minute set up – honestly you’ll be amazed by the speed at which you can put up a media wall
  • Single person set up – unlike traditional exhibition stands, 1 person can put a media wall up without assistance
  • Lightweight – at less that 9kg, it’s transportable and easy to manage
  • Replaceable graphic – one of the biggest benefits is its ability to change graphic.
  • Single panel graphic – no more breaks in the graphic or mis-aligned panels

We hope you found this introduction to exhibitions and exhibition stands useful. If you are interested in finding out more about the products, please do get in touch. Our customer service team are only too happy to assist and will walk you through the entire design and print process. To get in touch with our team visit the contact page, or place your order online and send us your order number.

About kaizenprint.ie

kaizenprint.ie is an Irish owned Litho, Large Format and Digital Printing company based in Ireland. Launched in 2009, our focus is on providing high quality printed products for businesses and charities. Our commitment to customer service is unwavering and we will never knowingly print any item that we wouldn’t be happy receiving. Aside from Exhibition Stands, we are experts in brochure printing, leaflet printing and all manner of business stationery including: Business Cards, Letterheads & Compliment Slips.