Ireland is infamous for its wet weather.  It makes for tricky use of traditional marketing materials, like posters.  Regular posters feature outdoors have to be prepared to deal with our indecisive weather.  Otherwise, they wilt at best, or completely disintegrate at worst.  However, our marketing messages need to remain intact in order to be seen.  As a business, any marketing piece in tatters does not reflect well on your branding.  However, your marketing pieces don’t need to fall victim to our weather.  When the heavens open up, you can keep your advertising alive with a waterproof poster.  They offer up many benefits in addition to withstanding the elements.

A Waterproof Poster Lasts a Long Time

Waterproof posters are extremely durable.  The poster material itself will endure.  However, so will the poster’s colouring.  The elements can deliver a heavy wear on your outdoor advertising.  However, waterproof posters can withstand a great deal of wear and tear.  They are protected from water damage.  The colours of your poster will take much longer to run or fade.  Therefore, your message will resonate with your audience for an extended period of time.

Waterproof Posters Keep Your Message Intact

Traditional print posters can physically last for a long time with a great deal of care.  However, for the most part they do decline and look tired and old.  This look carries over to your advertising.  Keeping your poster fresh looking will keep your message fresh in the minds of your audience.  Your poster may be the first impression on many potential customers.  Therefore,  make the most of this one chance.  Make the right impression.  Don’t leave people thinking your poster is a holdout from a previous decade.

Wide Audience Reach

Some businesses may decide to not bother with an outdoor poster campaign.  Fearing the elements and a mythical inflation of cost are two reasons.  Instead they may go with an indoor postering campaign.  However, that route limits your potential audience.  Waterproof posters increase that audience reach by opening up potential advertising areas.  In addition, there is less competition and clutter from other posters when businesses elect to keep their postering campaigns indoors.  Make the most of this opportunity.

Draw In Passers-By

You can attract customers into your establishment by placing waterproof posters directly outside.  These posters are not limited to placement on your windows or doors.  You can lure in passers-by with an exclusive offer or another enticing event.  Carve out a path down the street with a creative campaign that literally draws the public in.

A Waterproof Poster Can Be Cleaned

Waterproof posters are brilliant for withstanding Mother Nature.  In addition, they can be easily wiped clean from any human-made elements!  Posters that are up in bars, kitchens or cafeterias can be subject to food splashes, spilled drinks or even stray grease.  Waterproof posters can be simply wiped clean.  Therefore, your poster will remain clean and sharp, and so will your messaging.

Cost-Effective

There are few advertising options that offer the cost-effectiveness of waterproof posters.  Other printing companies go the traditional lamination route to protect them from the elements.  However, at Kaizen Print Ireland we offer something completely different.  Our waterproof posters are made from a 300-micron polypropylene vinyl.  This is the next generation of laminated posters.  In addition, our waterproof posters are less expensive that those that are traditionally laminated.

Why Go with a Waterproof Poster?

Summer is on our doorstep.  Everyone wants to maximise their time outdoors to take advantage of the longer days and warmer temperatures.  However, our weather still means your posters should be durable and able to withstand some occasional drizzle.  Business doesn’t stop for the weather though!  Drive awareness of your event with no fear!  Entice shoppers off the street with some dazzling posters.  Ensure your branding resonates indoors AND outdoors.  Make your poster campaign waterproof.

Waterproof Posters at Kaizen Print Ireland

Kaizen Print Ireland is one of Ireland’s leading printing companies.  We provide an extensive range of printed materials to suit your business needs.  We’ve been in the printing business for over ten years.  Kaizen Print has helped countless businesses in Dublin and all across Ireland with high-quality printing solutions.

Our waterproof posters are of the highest quality and can win in the battle against the elements.  This is especially necessary if you are using them in A-boards, wind masters or outside flip frames.  They are printable right up to A0 in size.

Standard turnaround time is only two days for all waterproof posters.  However, if you’re in a bit of a rush we can expedite your order.  Just let us know and we can have your order ready within a day.

Contact Kaizen Print Ireland

In addition to high-quality printing, we also have a team of expert designers who can help you with your poster design.  Bring your waterproof posters to the next level.  Get in touch with the team at Kaizen Print Ireland by email via our contact form or by calling +353 19 036119.